Posts Tagged ‘communication’

When Problems Arise

May 30, 2013

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Hi All:

Problems will arise. They always do. But are you prepared for them and able to make them work for you? This morning I received a phone call from an older woman. I had taken an old VHS of family softball games and put them onto a DVD for her son. She could watch the DVD just fine on her computer, but she wanted to watch the DVD on her huge large screen TV with a bunch of people.

I’m sitting at my desk in my home office. I have no idea what brand of DVD player she has, only that it is Blu-ray. As we know, Blu-ray players should be able to play a regular DVD.
The first thing I did was ask the woman to turn on the TV and DVD player. I had her read to me what came up on the TV screen. Nothing but a blue screen. Then I had her read to me, the buttons on her Blu-ray remote. It was then that I could tell her which buttons she needed to push to see the video.

We had success!

I can’t tell you how many times over the years I’ve had friends call me to help set up their VHS machine to the TV. “For crying out loud, Cindy, I’m a Ph.D. and I can’t hook up a silly tape machine to my TV!” Or “Help! The video is gone. It was here last night when I watched my soaps, but now all I get is white static!” And my favorite from my own Mom, “Do you mean I can fast forward through the commercials?”

I think problem-solving person-to-person is the best reason to hire a local professional to do your video up dubs or other video services. I really don’t think the kid at Walgreens would have been able to help my client’s mom this morning. Sure, perhaps it was a better deal, money-wise, and saved a few bucks. But, for me, client service is more than just the job at hand. It’s also being a source to fix a problem.

As my client’s mom was talking, she told me she bought a video on EBay and it won’t play in her Blu-ray player. The video is from England. I have an international video converting deck. So now Mom is my new client as I look to see if her video was recorded in PAL, the standard used in the U.K.

In this way, being a source to fix one small problem led to the solving of a second problem and gaining new business.

I posted this story this morning on my Facebook page. Immediately, I received a private message from a friend who is having problems downloading video from Facebook. I sent her a link to some freeware that might solve her problem. If it doesn’t, we’ll keep trying.

And there you go!

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Using Free Advertising—Magazines

May 13, 2013

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Today I got a message from a friend complaining about a free magazine she received in the mail.  It wasn’t something she ordered and she wasn’t interested in the topic it covered.  I told her that I loveg getting  free magazines.    And I try to get as many as possible.

I use these free magazines as advertising.  I replace or cover the shipping label with a new one.  It reads:

This magazine courtesy of

Cindy V Video, LLC

Event taping, Videos for Websites

Tape to DVD Transfers

www.cindyvvideo.com

I then take the magazines and lovingly distribute them around the city.  I live near a hospital, so the lobby and some of the waiting rooms get my magazines.  So do several hair salons in my neighborhood.  I take some to the technical college and leave them in the magazine bin in the cafeteria.  I leave some at coffee houses where I meet with clients.

In one of my business networking groups, a member collects magazines for people in the military.  She sends the magazines to Iraq and Afghanistan.  So every two weeks when we meet, I load her up with copies of Sports Illustrated, Golf World, Bloomberg Business, Field and Stream and Baseball World.

This is a free and easy way to get my business name out there.  And I get to read some interesting things I might have missed altogether!

And there you go.

Videos for Your Website

April 23, 2013

website videoHi All:

I don’t know how many of you have video on your website.  As a videographer, you know I have several.  I need to show off my video skills which is why I have it, but what about you? 

The main reason to have video on your website is that video braings in more traffic.  People are watching more videos online now than ever before.  The web search engines are seeking out websites with video.  That’s why you should have video on your site.

There are a couple of different ways to do a video for your website.  You can use a cheap camera or cell phone and make a quick video.  The audio may sound bad and the picture quality might not be very good.  If that’s the kind of impression you want to make on first time customers to your web page, good luck.

A professional video doesn’t have to cost you an arm or leg.  What you get for your money is a nice presentation that people will enjoy watching.  And the whole process is simple for you.

I can come to your office or place of business and tape for a couple of hours.  I can write a script around what I have taped and use a professional voice person to narrate the video.  Here is an example of that:

Benny’s Cafe

In this next video, I videotaped the owner of the business and then added video I taped that day at his gym.  I did not have to write a script, but just used the owners own words.

Jeremy at Express Fitness

In this next video, the owner of the business appears on screen.  She is reading from a teleprompter.  I use a laptop computer for this.  Then I added the video I taped at the office.

Healing Hands Massage Therapy

You can chose to do whatever you feels most comfortable.  You can speak fro your heart, read something you wrote, or not even appear on screen at all and have a professional read the copy. 

It’s easier to do than you think and it’s cheaper to do than you fear.  Meet with me to see how video can work for you on your wesbite.

Also, be aware that these are low resolution videos for youtube viewing.  The finished product is delivered to you as a digital file your web person can put on your site. 

And there you go.

Here Comes the Bride!

April 11, 2013

nawp logoHi All:

Last night I went to a meeting of the National Association of Wedding Professionals.  They brought in Rick Brewer as a featured speaker.  Following Rick was a guy from SCORE, a group of retired executive who offer free bsusiness advice.  Rick was a great speaker and offered a lot of information in a small amount of time.  The main point of Rick’s presentation is that we, as wedding vendors, need to connect with our brides.  If the connection is notthere, then it is best not to take the job.  We talked about making that connection through asking the right questions.  We also talked about face-to-face meetings as opposed to phone or e-mail communication.  Surprisingly, one of the vendors at the meeting said she hates to talk on the phone.  All of her communication with her brides was through facebook and email.  That is so not me.  I love meeting with brides and grooms and parents in person.  I enjoy hearing how they met, where they’re going to honeymoon, and their plans for after the wedding. 

Weddings are fun to videotape.  The bride is usually a bit nervous but looks stunning.   Everyone is happy.  People are all dressed up and looking fine.  The food is tasty, the music has people all over the dance floor.   A lot of work goes into pulling off a flawless event.  My only wish is that brides come to appreciate how important it is to have this day on video.  Also yesterday, a woman from my networking group told me that she wishes I would have taped her wedding that occured two years ago.  I had offered but she was happy with just having a photographer.   Now she’s mad at herself for not having a video.  Photos are great but video captures the sights and the sounds of the day.  We hear the groom choke on his words.  We see Uncle Joe cutting it up on the dance floor.  Grandpa appears on camera to wish the couple a wonderul life just a few short months before his ends.   That’s why video is so important. 

 So if you know anyone getting married, make sure to tell them to hire a professional videographer.  They can do without the chair covers or the extra veggie trays.  You can send them to me or send them to any other videographer you know.  It’s imprtant that hte day gets recorded, who does it, not so much. 

And there you go.